PERONI nastro azzurro

In 1963, the Peroni family had a vision to create a beer that would embody Italian values of quality and craftsmanship.

Brewed with the same flair and attention to detail through generations of masters brewers, Peroni Nastro Azzurro uses only the finest ingredients, including our exclusive Nostrano dell’lsola maize. This delivers a crisp and refreshing beer with a delicate balance of bitterness, citrus and spicy aromatic notes, combined with a fast and clean finished.

Peroni joined the Richmond portfolio in 2008 and since then has enjoyed record success.

Some fantastic milestones over the years including House of Peroni in 2019, the launch of Peroni 0.0% into the Irish market in 2022 and the Live Every Moment Campaign brought to life through TV, OOH Advertising & Social Media. Richmond is delighted to have Peroni at the forefront of its beer portfolio and looks forward for what to come, bringing House of Peroni back in 2023! 


Marketing Office
1st Floor Harmony Court
Harmony Row
Dublin 2, D02 VY52

+353 1 631 6100

Orders, Finance & Administration
Unit 43 Parkwest
O’Casey Avenue, Nangor Road
Dublin 12, D12 Y8X7

+353 1 623 3222

Northern Ireland Office
Suite 1a Cadogan House
322 Lisburn Rd
Belfast, BT9 6GH

+44 28 9066 4477