Four Loko is an iconic Ready-To-Drink brand from the USA. What started in 2005 as a bold idea among friends, and a small business loan, has grown into a global brand. It’s the No.2 Flavoured Malt Beverage in the USA. Four Loko is known to defy convention with their products. A brand like no other, Four Loko offers bold flavours which really pack a punch, at 8.5% ABV.

Four Loko Stories are being made in 35 different countries worldwide, launching with Richmond Marketing in April 2021. Four Loko has taken the market by storm, and is winning share and adding incremental value to a fast-growing category here in Ireland.

AU Vodka is more than a drink; it’s an industry-leading premium vodka and a symbol of luxury and exceptional taste. As the number one selling ready-to-drink (RTD) beverage in the UK, AU Vodka blends bold flavours with unparalleled quality to set the gold standard in the vodka market.

Crafted with British heritage and innovation, each bottle is distilled five times to deliver an ultra-smooth, refined finish. From its crystal-clear base to vibrant flavor infusions, AU Vodka offers a memorable experience in every sip, whether enjoyed neat, on the rocks, or in a perfectly crafted cocktail. Housed in its iconic gold bottle—a symbol of prestige and opulence—AU Vodka is designed to stand out at any occasion. Its RTD range dominates the market, offering ultimate convenience without compromising quality.

As an industry leader, AU Vodka redefines premium spirits, making it the go-to choice for tastemakers and trendsetters. Discover the ultimate indulgence and elevate every moment with AU Vodka.

Jägermeister. The stuff of legend. Unchanged in recipe. Unflagging in popularity.  Who would have guessed that what began as a celebratory drink among hunters would give rise to a story as bold, rich and varied as the iconic herbal liqueur itself?

Every German masterpiece contains equal parts precision and inspiration. Bold, yet balanced, Jägermeister is no different. Blending 56 botanicals, the ice-cold shot has always been embraced by those that take originality to the next level.

Originally founded in 1878, the iconic herbal liqueur is sold in 150 markets worldwide today. Jägermeister joined Richmond Marketing in January 2023, with the collective ambition to bring the distinctive meister attitude to the Irish market, one ice cold shot at a time!

The fastest-growing UK drinks brand has officially launched in Ireland with Richmond Marketing. TRIP is a globally recognised leader in the health and wellness category, offering a functional alternative to traditional soft drinks. With no added sugar, low calories, and calming ingredients like magnesium, lion’s mane, lemon balm and chamomile, TRIP helps consumers find calm in the everyday. Consumers can also scan the QR code on-pack to redeem a free 3‑month Calm subscription, supporting TRIP’s mission to promote mental wellbeing.

The fast-growing functional soda brand Living Things has launched in Ireland with Richmond Marketing, bringing a fresh approach to the soft drinks category. Living Things offers a great-tasting, lightly sparkling alternative to traditional soft drinks. With low sugar, no sweeteners, and high fibre (6g per can), each drink is powered by biotics (over 2 billion live cultures per can) to support gut health, making it a perfect choice for health-conscious consumers.

Ritter Sport is a German chocolate brand steeped in tradition and known for its iconic square-shaped bars. Ritter Sport was established in 1912 by Alfred Ritter and his wife, Clara, and the Ritter family remain involved today.

The brand’s distinctive square chocolate bar was introduced in 1932 upon Clara Ritter’s suggestion that a square-shape would allow the chocolate to fit into a sports jacket pocket without breaking. Ritter Sport makes a conscious effort to emphasise sustainability, including sourcing cocoa from certified sustainable farms and producing carbon-neutral chocolates. 

Their goal: to enable every adult across every corner of the UK and Ireland to discover and be delighted by the love poured into every iconic Ritter Sport square.  

Tony’s Chocolonely is a chocolate company dedicated to ending exploitation in the cocoa Industry. Founded in the Netherlands in 2005, they lead by example, sourcing cocoa beans through direct, long-term partnerships with farmers to ensure fair labour practices. Their mission extends beyond their products, aiming to inspire the entire chocolate industry to embrace ethical sourcing and end child labour and modern slavery in the cocoa Industry. 

With the success of our partnership with William Grant & Sons, Monkey Shoulder became an essential addition to the Richmond portfolio. Blending 100% malt whisky from the finest Speyside single malts, it’s married in small batches for a smooth, rich flavour with notes of zesty orange, vanilla, and spices. Crafted for mixing and loved by bartenders, this multi-award-winning whisky is bold yet balanced. Why settle for ordinary when you can mix extraordinary?

Sierra Tequila is the No.1 Tequila Brand in Europe. Launched in 1981, it quickly became Europe’s market leader and has stood for the Mexican way of life ever since. Known around the world for its iconic bottle and sombrero hat, the liquid is also recognised for its high agave count and high-quality cane sugar.

Launched in Ireland at the end of 2021, we are really excited to welcome Sierra to the Richmond Portfolio and know it will soon become an Irish favourite. 

Glenfiddich has been flowing in the Valley of the Deer in the Scottish burgh of Dufftown in Moray since 1887. With a unique freshness from the same Highland spring water used since 1887, its distinctive fruitiness comes from the high cut point William Grant always insisted upon.

Creamy with a long, smooth and mellow finish, the 12 Year Old is the perfect example of Glenfiddich’s unique Speyside style and is widely proclaimed to be the best dram in the valley.

Glenfiddich is one of the few single malt distilleries to remain entirely family-owned, and is now the world’s most awarded Single Malt Scotch Whisky – a true reflection of their founder’s innovative nature, passed down through the generations.